Welcome to Urbana Poppin' Champaign, Your Premier Urban Channel. UPC was established in May 2010 with a focus on introducing new music to the masses in hopes of creating a better bond between deserving artists and fans. We still believe in that statement, however, in addition to staying true to our roots with a steady flow of music, we now offer our readers the latest in style, art, and much more.
Posts tagged "chief"
UPC Presents: Chief Fall 2013 Campus Lookbook

UPC Presents: Chief Fall 2013 Campus Lookbook

Looking for some new gear to rock? We’ve got you covered. Much like our drop last season, we’ve decided to do a quick lookbook for the Chief products we have currently available on our online store. This time around we have number of new styles, including two color ways in the Paramount t-shirt (navy & grey) as well as...
UPC Presents: Chief Fall 2012 Campus Lookbook

UPC Presents: Chief Fall 2012 Campus Lookbook

To celebrate Chief‘s launch and their latest Fall line hitting our online store, we decided to do something special. UPC is excited to present you with our quick Chief Fall 2012 Campus Lookbook. All photos were taken on the University of Illinois at Urbana-Champaign’s campus; at areas that we saw as significant or recognizable in one way...
Chief Promo Fall 2012

Chief Promo Fall 2012

A few weeks back two of my friends from Motivation, Ann Arbor’s premier streetwear boutique, launched their own brand named Chief. The founders, Jay and Kao, have been working in the streetwear/lifestyle industry for a long time now. Having the opportunity to grow up in streetwear, they have seen brands come and go, and even some...